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Huawei Unveils Channel Strategy

Huawei Unveils Channel Strategy

Huawei Unveils Channel Strategy

In a bid to further establish its enterprise footprint in the Indian market, Huawei EBG, a leading global information and communications technology (ICT) solutions provider announced a more focused approach to its channel partner network in the country. Huawei   Enterprise Business Group, a recent entrant in the Indian market is looking to expand its presence in key verticals via a robust channel network.

The program ‘Connect, Engage & Build’ aims to build a larger channel partner ecosystem through deeper engagement with our core partners which include strategic partnership with Beetel on Networking / IP product lines, Iris and DDMS along with other Tier 1 & VAP partners namely Sify, ABS, Primatel and Allied Digital and enable them with latest technology innovations and solutions so as to address the growing ICT needs in the market.

The Enterprise Business will unwaveringly implement and adhere to stable channel partner policies. And will continue to cooperate openly with partners and strive to build a sound industry eco system that leads to mutual benefits.

As a leading ICT solutions provider, the Enterprise Business looks forward to cooperating with customers and partners in India to find a better way for ICT transformation and create a sound industry ecosystem conducive to the ICT industry and a connected society.

Speaking on the occasion Suresh Reddy, Vice President, Huawei Enterprise India says, “As a part of this endeavor to strengthen our channel presence in the Indian market, we are looking at deeper engagement with our partner base by connecting, engaging and building relationships with new partners who form a part of the Value Added Resellers who have displayed distinct expertise in markets which are key verticals for Huawei EBG. This will form the core of all our channel activities in 2014. This however, does not take away from the contribution our existing partner network has made to the success we have achieved in gaining access to markets so far.”

At Huawei, channel partnership is a key ingredient to the success of the enterprise business. The company aims to build and maintain a harmonious channel ecosystem that enables every partner in achieving sustainable, profitable business growth.  Huawei runs a number of channel service certification programs in order to ensure a controlled and consistent channel partnership network, thereby enabling Huawei and its partner ecosystem to jointly deliver standardized services to end consumers.

While opportunities are important in business, Huawei is laying its bets on relationships that will create opportunities rather than running after existing ones.

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About Kalpana Singhal

Kalpana Singhal is Co-Founder & Editor in Chief at Techplus Media. She is an Innovative & challenger Entrepreneur who started her journey from corporate communication in early 2001 with I.T. Industry followed by Lead - Editorial at BeautyIndia.in in 2008 . You can follow her on twitter, Google+ and Facebook.

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